I played this again last week and it went really well. There were six players, all totally new to the game, divided up into 4 teams of 1 or 2. It took about 15-20 minutes of explanation and correction before everyone was up to speed. I'm happy with that amount of time. We played for about 90 minutes or so and everyone had a blast!
We started this time with an Ice-Cream Sommelier. Turns out he's diabetic and lactose intolerant. He's terribly afraid of clowns, yet he has a romantic relationship with Charity, the ringmaster of the circus. He's a rollerblader. Oh, he also has ice-cream scoops for hands and has a cow who lactates 4 different kinds of ice cream. True story.
Years ago, he escaped from Nazi-ruled Germany with his gay lover Jerry and the two of them adopted a Jewish boy named Moon Mist, but then they were all abducted by aliens! They probed him and they all suffered long term emotional damage. Ben (of course) thought he was straight, Jerry thought he was a glass of orange juice, and Moon Mist decided to stay and live with the aliens. Ben creates an ice-cream flavour called Striped Pajamas and it's a huge success.
Back in the present, Charity has been promoted to head clown and so she tattoos a clowns face onto her own face. Because Ben is afraid of clowns, this means that when they do the horizontal polka she has to wear a bag over her head, but this makes her get really hot and she has to take it off so they have to do it doggy style. This reminds Ben of his homosexual roots, and so he hires a male prostitute from Mexico. Trouble ensues and Ben and Charity are quits.
To burn off all the extra energy he has Ben begins rollerblading in earnest once again. This means that his usual mode of transportation, Bessie the cow, is neglected and her ice-cream supply dries up. Sensing Ben's troubled situation, Moon Mist returns to Earth to help Ben find his old lover Jerry. However, Ben finds Jerry fat. To help him live a more healthy lifestyle, Ben replaces his ice-cream scoop hands with carrot-peeler hands. After this, Ben, Jerry and Moon Mist all live together in Heavenly Hash.